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Cafe Nomadic

Brand Design

Cafe Nomadic is a traveling food stop that is made from a shipping container. The cafe will stay in a given location for approximately a month and will always be located in cities during their warmer climate months. The name, Cafe Nomadic, derives from the idea that the cafe will be traveling just like nomadic tribes did in the past, staying in a location for a short period of time before moving again. Using a shipping container is a new spin on the food truck that is a modern, innovative venue that will attract customers.

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Topographic maps were used as inspiration for Cafe Nomadic's aesthetic. They represent the idea of various types of terrain that the cafe will journey over, from city to city. Red and teal were also used as the color often found in nomadic tribe’s clothing.


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A shipping container was chosen as the home of the cafe because of their sustainability and durability. Solar panels will also be used to run the cafe's appliances, which will lower it's energy usage and carbon footprint. The shipping container has hinged walls the open up with a kitchen inside and indoor and outdoor seating options. The shipping container has vinyl and painted graphics that match Cafe Nomadic's aesthetic. When traveling to a new location the container is closed up and loaded onto a tractor trailer. The container is compact when closed making it easy to transport.











Cafe Nomadic partners with companies such as Eco-Products to obtain dining products made from recycled or renewable resources. All products were designed with keeping the Cafe Nomadic aesthetic in mind.






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Twitter, Instagram, and Facebook will be used as the main advertisers of Cafe Nomadic's current location. Social media accounts will have photos as well events letting customers know where Cafe Nomadic will be heading to next. Social media accounts will also help create excitement for our customers and make them want to visit their location next. Reviews, customer service, and updates will also be handled through social media accounts.

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Promotional cards will also be used to advertise the cafe's current location. They will be handed out in the community where the cafe is currently located or coming to, letting customers know where to find it. They will also be placed in areas in the community such as libraries, shopping centers, and grocery stores.



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Cafe Nomadic will have a responsive website. The homepage has general information about the unique cafe as well as information on Cafe Nomadic's features such as its sustainability.


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There will be a menu section of the site so customers have an idea of the option they can order. The cafe serves breakfast basics as well as small plates and larger entrees that are great for lunch or dinner.


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There is also a location section where you can see Cafe Nomadic's current location as well as upcoming locations and its hours. You can also put in a request for the cafe to come visit a location near you.